Anyone who uses the internet knows who Google is and has probably used it before. Different people need a website for different reasons but if your intent is to find customers, clients, or gain any form of attention then you should start focusing on getting your site to rank high in Google. The internet contains so much information that it would take a person several lifetimes to read a fraction of the information, it needs the best organization possible. That’s where search engines like Google, Yahoo, and Bing come into play. Getting your site in front of viewers all comes down to how well it is optimized. There are many advantages of search engine optimization or SEO, but the biggest one is you keep getting consistent traffic for free. Sadly, there is a lot of misinformation floating around about SEO and people apply these harmful methods to their sites. Stick with this article and you will become aware of some major mistakes to steer clear of when applying you SEO techniques.