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Regardless of whether it is intentional, if you are trying to sell a product, you have established a market position. You have chosen a price based upon the perceived benefits of your product, and are actively looking for customers. With this in mind, have you given any thought to the possibility of positioning your product for even greater success?

For real estate agents, resources for listing leads and sales prospects is a major company focus. In fact, for most REALTORS, getting new leads takes up most of their time and money. This however is much different that the top producer REALTORS that lead the industry. For these people, their time is spent selling. So what are these top few agents doing differently?